Immersive experience: Blockchain empowers South Korea's tourism industry

Korea Blockchain Week, an immersive music feast The Gateway

South Korea has always been a hot development location for blockchain technology and the virtual world.

Last week (9/5-9/8), Korea Blockchain Week brought together thousands of NFT projects, builders, community members, entrepreneurs, investors, and enthusiasts in Seoul to share the latest developments and future vision of Web3.

Image source: KBW official website

The agenda of Korea Blockchain Week is very rich and diverse, covering all aspects of blockchain technology.

Participants can join discussions and presentations on various topics including blockchain infrastructure, smart contracts, cryptocurrencies, DeFi (decentralized finance), NFTs (non-fungible tokens), and more.

In addition, you can also participate in the immersive music feast jointly launched by NFT NOW and FACTBLOCK.

The Gateway: South Korea

Image source: NFT NOW official website

The theme of this event is Convergence.

Explore the theme of "fusion" through interactive experiences, immersive galleries, fireside chats and live music.

Explain how Web3 and Web2 will integrate virtual and real.

This year’s Korea Blockchain Week attracted more than 150,000 visitors from around the world.

The Gateway’s event also showcased the close connection between web3 technology and Korean culture.

Incheon, South Korea, partners with The Sandbox

Incheon, full name Incheon Metropolitan City, is a major city in South Korea, located between Seoul and Busan. It is the third largest city and second largest port city in South Korea.

Since Incheon and Seoul are close to each other and are connected by the metropolitan railway, a large number of passengers travel between Incheon and Seoul every day, forming a huge metropolitan area.

Image source: Yahoo Stocks

Incheon has a long history. As early as 2333 BC, it was the capital of the Korean Peninsula.

Incheon was also an important battlefield in the Korean War and was severely damaged during the war.

After the war, Incheon developed rapidly and became an important economic and cultural center of South Korea.

Incheon has many attractions, including:

Incheon International Airport

Incheon International Airport was officially opened in 2001 and was built to replace Seoul Gimpo International Airport.

It is built on a large scale and is committed to providing more modern, convenient and efficient aviation services.

Incheon International Airport, located in Jung-gu, Incheon, is the largest international airport in South Korea and one of the busiest airports in the world.

Image source: Wikipedia

Songdo Central Park

Songdo Central Park is a large park covering an area of ​​101 acres (41 hectares) located in Songdo International City, Incheon, South Korea.

The park is inspired by New York's Central Park and aims to provide citizens with a space for leisure and entertainment. It is famous for its beautiful night view.

Image source: Southeast Tourism

Wolmido Island

Wolmido is an island in Incheon, South Korea, located about 1 km off the coast of Incheon.

Wolmido, named after its half-moon shape, is famous for its beautiful beaches, amusement parks and historical attractions.

Image source: Travel Liker

In order to let the world see the beauty of the city and increase its international visibility.

Incheon decided to enter Web3 in collaboration with The Sandbox to build a series of urban experiences on The Sandbox.

Just as the South China Morning Post moved Hong Kong's famous landmark "Star Ferry" into The Sandbox, visitors can experience historical moments through in-game missions and present the history of Hong Kong, China.

Image source: The Sandbox YT

The cooperation with Incheon City also focuses on developing city experience content, utilizing Incheon City’s intellectual property rights to launch a variety of NFTs (non-fungible tokens).

In addition, the city of Incheon is actively preparing to participate in various offline activities, including NFT donation activities and projects aimed at training metaverse creators.

Cindy Lee, CEO of The Sandbox Korea, said:

“This collaboration provides The Sandbox community with a unique opportunity to deeply experience the rich history and culture of Incheon, while also showcasing the scalability of The Sandbox platform. We look forward to working closely with government agencies and local administration.”

Sewoong Lee, Brand Manager of Incheon City, said:

“Our partnership with The Sandbox, a global metaverse platform, will continue to drive content creation, giving people around the world the opportunity to immerse themselves in the best of Incheon.”

The purpose of the cooperation is to enhance the international visibility of the city of Incheon.

Through The Sandbox’s platform, we will showcase immersive urban experiences rooted in Incheon to global audiences.

The ultimate goal is to build a cutting-edge city image and promote Incheon globally.

Image source: The Sandbox official website

K-VERSE land is sold out, and Korean wave is spreading in the metaverse

As early as December 2022, several Korean companies, such as SMBM, CUBE Entertainment, LINE Studio, Gravity, Lotte World and K League, have entered the virtual world The Sandbox.

In the first wave of K-verse land sales auctions, these companies released land adjacent to their own companies. Image source: The Sandbox official website

Among them, Kvillage creates a virtual reality experience based on the theme of Seoul, South Korea.

Image source: The Sandbox YT

The virtual "Korean Village" created by Kvillage is a highly diverse virtual space.

It not only brings a profound experience of Korean culture, but also incorporates many well-known Korean companies and brands.

The "Korean Village" experience created by Kvillage will ask players whether they dream of becoming a hero, K-POP star, or scientist as soon as they log into the game.

Image source: The Sandbox YT

After you make your selection, the corresponding equipment will appear, allowing you to wear Korean-style clothing to experience this Korean Village.

Image source: The Sandbox YT

The experience in the Korean Village is like walking into the streets of Korea, which is full of the living atmosphere of Korean culture.

As you walk through it, you will find a series of scenes related to Korea.

For example, as soon as you enter the Korean Village, you can immediately see the Feixuan bus stop.

Image source: The Sandbox YT

You can also see street bands performing on the road.

Image source: The Sandbox YT

In addition to the general street experience, here you can also interact with Korean businesses in an unprecedented way.

For example, you can see the famous Korean bank "Hanna Bank" in this experience.

You can attend a virtual event hosted by Hanna Bank and explore their world of financial services.

This interactive approach to business provides you with a unique experience that allows you to gain a deeper understanding of Korean business companies.

圖片來源：The Sandbox YT

How The Sandbox empowers urban tourism

The Sandbox is a blockchain-based metaverse platform with wide applications in games, entertainment, social networking and other fields.

As The Sandbox continues to develop, its application in urban tourism has also begun to attract attention.

The Sandbox can empower urban tourism, mainly in the following aspects:

1. Expanding urban visibility

On The Sandbox, tourist attractions are no longer limited by time and space.

We can create a virtual city and allow travelers from all over the world to experience the city in the virtual world.

This can help the city improve its visibility and attract more tourists.

2. Create an immersive travel experience to increase travelers’ willingness to visit

The Sandbox can use VoxEdit to build cities, providing travelers with a more immersive tourism experience.

For example: Travelers can use The Sandbox to visit city attractions, participate in tourist activities, etc. in the virtual world.

This can help travelers feel the charm of the city without visiting it in person.

3. Allow merchants to enter The Sandbox to provide tourism services

Through digital assets NFT, The Sandbox allows merchants to enter the platform and provide tourism services.

For example: Travelers will be able to book hotels, restaurants and other services through The Sandbox.

By holding a specific NFT issued by the merchant, you can enjoy the merchant's services, which can help travelers complete all travel arrangements in the virtual world.

Conclusion

As a pioneer of the Metaverse, The Sandbox hopes to allow more players, creators, brands, and IP celebrities to join the Metaverse in the future and use the power of Web3 to provide education, social experiences, and activities.

As more and more people join The Sandbox, the platform’s global influence will continue to expand, bringing a brighter future for virtual creation and the development of virtual worlds.

If you are a brand that wants to expand into the global market, create brand voice and value, and combine online and offline marketing to create unlimited possibilities, you can contact nspace fan page.

nspace is a company that specializes in creating Web3 experiences for brands. We provide land sales/leasing and asset construction for The Sandbox, as well as marketing and planning for brands and products.

nspace has helped Shin Kong Life Insurance participate in MegaCity3’s land offering at The Sandbox, using Campbell as a Premium Asset, and will also launch its own The Sandbox experience this year.

If you want to learn how to operate Voxedit, learn how to design, build, and own your own assets in The Sandbox, you can click on the link below to watch more course content, become a metaverse designer, and explore The Sandbox together.

The Sandbox Design Software VoxEdit Beginner's Guide

If you want to know more about Web3, you can join the nspace community: