Stay at home and play games during the Spring Festival to earn good deals The Sandbox celebrates the 2023 Chinese New Year of the Rabbit
- Ethan 劉呈顥

- May 3
- 3 min read
Chinese New Year – It is a very important festival in the Greater Chinese culture. Besides being a big day for family reunion and gathering of the young and the old, it is also the longest holiday in the year. The Sandbox, the leading platform for decentralized virtual games in the Metaverse, has launched the "Welcome the Rabbit New Year Season" event during this period, allowing the world to participate and experience the festive atmosphere of the Greater China New Year. We also wish all Metaverse members in Greater China a happy New Year, a happy New Year with the Jade Rabbit, and good luck every year!
2023 The Sandbox Welcome the Year of the Rabbit
To celebrate the important traditional Chinese New Year, The Sandbox has opened a series of new game experiences produced by partners in China, Hong Kong and Taiwan, and provided rich event prizes to create the "2023 Rabbit New Year Season" full of Greater China atmosphere.
The event will last from January 18 to February 28, 2023. You can play for free as long as you register an account. Join The Sandbox's "2023 Rabbit New Year Season" to grab rich rewards! The prizes include a total of $200,000 SAND tokens in the reward pool, souvenirs, NFTs, etc., including a "Chinese Dragon" mystery gift pack (in which you have the chance to get a personal avatar NFT and premium land in The Sandbox)!

The Sandbox's user activity in Asia grows
Sebastien Borget, Co-founder and COO of The Sandbox, shared: “Today’s Metaverse is full of vitality, with a growing community from Asia and around the world enjoying a lot of fun in The Sandbox every day. Therefore, we hope to strive to present the creativity of the Greater China community during this important festival, and encourage more players to join the platform and experience this vibrant virtual kingdom.”
Many well-known companies, brands and IPs in Greater China have already entered The Sandbox, and are creating a variety of unique metaverse experiences for the 2023 Chinese New Year of the Rabbit. For example, in nspace's WMCC Metaverse First Comic Gallery, you can see the cross-time encounter story of "Dragon Tiger Gate" and "Young and Dangerous"; in Globe Entertainment's "The Legend of Sword and Fairy", you can relive the memories of Li Xiaoyao, Zhao Linger and Lin Yueru... and other immortal heroes; PCCW's "PCCW-HKT Futurera" can try out the game of ViuTV's game show "Jia War"; you can also visit The Sandbox's first MTR Metaverse Station。

Creator, player, landlord, different roles to choose
Many people mistakenly believe that The Sandbox is a gaming company, but it is actually a blockchain game creation platform that allows different people to find their own roles here. You can be a "Metaverse Designer", a "Metaverse Player" or a "Metaverse Landlord", and of course you can also participate in multiple roles at the same time! The Sandbox Greater China and Hong Kong business growth, head of Huang Hongcheng said: "Our goal is to focus on building long-term community relationships with enthusiasm throughout Asia, to show that the Metaverse does not only belong to players, but also allows creators, virtual avatars, LAND holders (landlords) and NFT collectors to be self-sufficient and thriving. "(If you are interested in becoming a Metaverse designer, you can refer to this article: Metaverse Designer | The Sandbox Design Software VoxEdit Beginner's Guide)
About Animoca Brands and The Sandbox
Animoca Brands is the leader in the crypto world, blockchain field, and the creator of the metaverse. Animoca Brands can be seen behind most of the upstream and downstream technology companies related to Web3. It has invested in more than 380 companies, and its subsidiaries include: The Sandbox, Blowfish Studios, Quidd, GAMEE, nWay, Pixowl, Forj, Lympo, Grease Monkey Games, Eden Games, Darewise Entertainment, Notre Game and TinyTap.
The Sandbox is a subsidiary of Animoca Brands, with over 40 million downloads worldwide and over 400 partners, including: Gucci Vault, Adidas, Warner Music, ZEPETO, Ubisoft, Rabbids, The Walking Dead, Snoop Dogg, Deadmau5, Steve Aoki, Riche Hawtin, The Smurfs, Care Bears, Atari and CryptoKitties... etc. Whether it is the development of creators, players and asset holders, The Sandbox is the leading platform of the Metaverse!
If you want to know more about Web3, you can join the nspace community:

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